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Are You Being Found Online?

Article by Melinda Dunlop of Virtual Sanity So, you’ve spent a lot of time, energy and money on getting your website up and running.  And the new clients are flooding in right?  What?  They’re not?  What happened? Are you offering a real solution to your client’s problems or are you merely giving them a spiel [...]

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Mailchimp, Outlook and HUGE Images

Whilst testing an eNewsletter created in Mailchimp with a client today, we were puzzled to find that on her end (Outlook 2007), images we had inserted into the newsletter were HUGE. Ginormous in fact, whereas on my end (Outlook 2003 – soon to be 2010!), and Thunderbird, they were perfectly fine. Having never had this [...]

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Facebook Pages – Increasing your Followers

I often get asked my clients and colleagues alike, “How can I increase the number of followers (or “Likers”) on my Facebook page”?  The answer can vary depending on the type of business you are in, but also the market you are targeting.  It’s no use having thousands of followers who have no potential interest [...]

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The Top 5 Benefits of eNewsletter Campaigns

eNewsletters are a great marketing tool and are a simple and cost effective way to communicate with clients and colleagues and create referrals. You can use your existing database to make contact with your subscribers on a regular basis and provide them with useful information, tips and tricks and special offers. So what are the [...]

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Email for Business Tips: Responding to an Email

Further to our article Email for Business Tips: Composing an Email, here is our follow up with some etiquette and tips when responding to an email: 1. Subject Line and Topic As with composing new emails, all email replies should include a subject line/topic. When responding to emails, leave the original subject line and topic [...]

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Email for Business Tips: Composing a New Email

How often do you receive poorly written emails? With the number of emails delivered to our inbox every day, it is crucial that every email you send is not only pleasing to the eye, but also well written, otherwise it may get overlooked. Below are some tips to assist you with your email etiquette when [...]

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